Tag: Below the Line

“Sales Power Provider” – Rodric Leerling

Along the media rep contracts for longer term, I am also available for short term sales projects. This is where my Sales Power Provider service kicks in.

This could vary from short term sales power injection and help kick-start a new product or service to producing blog content for a busy manager. I wrote weekly blogs to help a busy sales director stay in the loop with his followers, challenging readers to react and think along. Another project consisted of finding research content to support a certain publishing cause (power of print).

But, sales power can also be provided like in the case of  the management pockets Below the Line. A white-label publishing concept where service providers in the financial sectors use the content in pocket format to wrap their own cover and write their own foreword and distribute among their prospects. Or the case of the start-up platform for sole-traders Victor Mundi.

Most recent cases of Sales Power Providing is PRonto, the GMA PR service that helps the marketing sector to communicate their latest news, notify the market of staff changes or expansion to fresh premises or new products/services.

DGA 2014 Cover+interview
DGA Pocket 2014
TomOtting Huisarts Pocket 2014
Huisarts Pocket (GP Pocket) 2014 launched! Celebrating with Tom Otting, publisher.
Rodric Leerling, Summer 2014


Victor Mundi, zzp platform, sole traders networking